All Jobs
All Jobs
Healthcare Marketing & Community Liaison Hybrid - US

Healthcare Marketing & Community Liaison

Part Time • Hybrid - US
Benefits:
  • Free uniforms
  • 401(k) matching
  • Flexible schedule

Healthcare Marketing & Community Liaison (Part-Time)

ComForCare Home Care Rio Grande Valley
Location: Harlingen, TX (Serving Cameron & Hidalgo Counties)

Help Us Grow While Making a Difference

ComForCare Home Care Rio Grande Valley is a locally owned, nurse-owned and nurse-led home care agency dedicated to helping seniors, Veterans, and adults with disabilities remain safe, independent, and comfortable in their own homes.

We have earned the trust of healthcare professionals, families, and community partners by providing compassionate, dependable, and high-quality in-home care. Our reputation is built on clinical leadership, responsive communication, and a commitment to treating every client like family.

As we continue to grow, we are looking for a motivated, outgoing, and relationship-focused Healthcare Marketing & Community Liaison to represent ComForCare Home Care RGV throughout Cameron and Hidalgo Counties.

This is more than a marketing position—it's an opportunity to build meaningful partnerships that connect families with exceptional care.

Position Summary

The Healthcare Marketing & Community Liaison serves as the primary representative of ComForCare Home Care in the community. This individual will build and strengthen relationships with referral partners, educate healthcare professionals about our services, and generate qualified referrals that help grow our agency.

The ideal candidate is confident networking with healthcare professionals, enjoys building long-term relationships, and understands the importance of consistent follow-up and exceptional customer service.

Our Growth Priorities

This position will focus on developing referral relationships that serve:

1. Private Pay Clients
Build relationships with professionals who work with families seeking reliable, compassionate in-home care for aging loved ones.

2. Veterans
Promote ComForCare Home Care as a trusted resource for eligible Veterans transitioning home. We have established relationships with the U.S. Department of Veterans Affairs and understand the VA referral process, allowing us to assist discharge planners and healthcare professionals in connecting Veterans with the services they have earned.

3. Long-Term Care Insurance Clients
Educate families and referral partners about how long-term care insurance benefits can help cover the cost of quality in-home care.

Key Responsibilities

  • Develop and maintain strong relationships with hospital discharge planners, case managers, social workers, physicians, rehabilitation centers, skilled nursing facilities, assisted living communities, senior centers, Veterans organizations, and community partners.

  • Schedule and conduct regular face-to-face meetings with referral sources throughout Cameron and Hidalgo Counties.

  • Educate healthcare professionals, families, and community organizations about ComForCare's services and how we help clients safely remain at home.

  • Promote ComForCare Home Care as the preferred provider for private-pay home care, Veteran home care services, and long-term care insurance clients.

  • Identify new referral opportunities and develop strategic partnerships throughout the Rio Grande Valley.

  • Represent ComForCare Home Care at networking events, health fairs, educational presentations, and community outreach activities.

  • Maintain consistent follow-up with referral partners to build trust and long-term relationships.

  • Collaborate with office staff and caregivers to ensure a seamless experience for clients and referral sources.

  • Track outreach activities and referral development efforts.

  • Meet established outreach goals while helping grow referrals and community awareness.

Qualifications

Required

  • Excellent communication and relationship-building skills.

  • Professional, confident, and comfortable meeting with healthcare professionals.

  • Self-motivated with strong organizational and time-management skills.

  • Outstanding customer service and presentation abilities.

  • Passion for serving seniors, Veterans, and individuals who wish to remain independent at home.

  • Ability to work independently while collaborating with a supportive office team.

  • Comfortable using email, Microsoft Office (Word, Excel, Outlook, and PowerPoint), and basic office technology.

  • Reliable transportation with the ability to travel throughout Cameron and Hidalgo Counties.

  • Valid driver's license and current automobile insurance.

  • Professional appearance and demeanor.

Preferred

  • Experience in healthcare marketing, physician relations, community outreach, business development, or outside sales.

  • Experience in home care, home health, hospice, rehabilitation, senior living, healthcare, or social services.

  • Existing relationships with hospitals, physicians, discharge planners, case managers, rehabilitation facilities, or senior care providers in the Rio Grande Valley.

  • Bilingual (English/Spanish) strongly preferred.

Compensation & Benefits

  • Competitive hourly pay based on experience

  • Performance-based bonus opportunities

  • Mileage reimbursement for approved business travel

  • Flexible part-time schedule

  • Paid training and ongoing support

  • Opportunity for professional growth within a growing agency

Why Join ComForCare?

At ComForCare Home Care Rio Grande Valley, we don't just provide care—we build relationships that improve lives.

You'll represent a respected nurse-owned and nurse-led agency known for compassionate care, reliability, and professionalism. Your work will directly help seniors, Veterans, and families access the support they need while playing a key role in the continued growth of our agency.

If you're a relationship builder who enjoys opening doors, creating partnerships, and making a meaningful difference in your community, we'd love to hear from you.

ComForCare Home Care Rio Grande Valley is an Equal Opportunity Employer and welcomes applicants from all backgrounds.

Base hourly pay plus performance-based bonus opportunities 

We are looking for someone ready to grow with an established home care agency.  


  • Performance-based bonus opportunities tied to new client starts and referral growth.
  • Additional bonus consideration for successful referrals in our priority growth areas:
    • Private-pay clients
    • Veterans transitioning home or needing in-home support
    • Long-term care insurance clients
  • Mileage reimbursement for approved business travel.
  • Flexible part-time schedule.
  • Paid training and ongoing support.
  • Opportunity for professional growth as ComForCare Home Care Rio Grande Valley continues to expand.

Our goal is to reward a motivated professional who can build meaningful referral relationships and help more families, Veterans, and seniors connect with reliable in-home care.


If you're a relationship builder who enjoys opening doors, creating partnerships, and making a meaningful difference in your community, we'd love to hear from you.

ComForCare Home Care Rio Grande Valley is an Equal Opportunity Employer and welcomes applicants from all backgrounds.








Flexible work from home options available.

Compensation: $22.00 - $28.00 per hour

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.





By selecting the positions below, you acknowledge that you are applying for employment with an independently owned and operated ComForCare franchisee, a separate company and employer from ComForCare and any of its affiliates or subsidiaries. You understand that each independent franchisee is solely responsible for all decisions relating to employment including (and without limitation to) hiring and termination, and ComForCare does not accept, review or store my application. Any questions about your application or the hiring process must be directed to the locally owned and operated ComForCare franchisee.

Equal Opportunity Employer: Disability/Veteran.

(if you already have a resume on Indeed)

Or apply here.

* required fields

Location
Or
Or

U.S. Equal Opportunity Employment Information (Completion is voluntary)

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Form CC-305
OMB Control Number 1250-0005
Expires 4/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

If no code provided, add their name instead.

Core Values

ComForCare has five core values that drive everything we do.

CARE LIKE A FAMILY
SERVE PASSIONATELY
DIGNITY MATTERS
BE PRESENT AND ENGAGED
HAVE FUN
ComForCare Home Health Care - Rio Grande Valley East Powered by